Clif Bar 2 Mile Challenge Tour Comes to Carson City

The Clif Bar 2 Mile Challenge Tour Comes to Carson City on Wednesday, Aug 13th!

The promoters for the Clif Bar 2 Mile Challenge recently contacted Bike Carson to see if making Carson City a stop on their tour would be a good idea. I said YES! Carson City may not be big, but this is precisely why this campaign is such a good idea here. Whether you live or work in Carson City, many of your daily errands and trips can easily be done by bicycle.

Clif Bar 2 Mile Challenge
Photo courtesy of Clif Bar

Here’s a quote from Clif Bar:

Did you know 40% of US urban travel is 2 miles or less? Ride your bike to fight global warming. The bio-diesel powered Clif Bar 2MC bus will be onsite to help educate everyone on the benefits of riding your bike within 2 miles of your home or work to conduct errands versus driving! Those participating in the 2 mile challenge will help all of us cut down on our carbon footprints! Be sure to stop by and check out the bus and for your chance to win some prizes! While you’re here don’t forget to grab your Clif Bar sample to fuel up with.

Some of the details of the tour are still developing, but it looks like they will be setting up in the Mills Park / Community Center area. The Clif Bar 2MC crew wants to show a cycling film to raise some money for a local advocacy group. I thought admission donations would be a perfect fund raiser for Muscle Powered! The movie will be shown at the Bob Boldrick theater at the Carson City Community Center at at 7pm. The cycling film to be shown is Seasons, an independent biking movie from The Collective. Here’s a teaser:

Now here’s where I need YOUR Help! The Clif Bar 2MC crew is counting on us to promote this event! I’m going to need help with this, and won’t be able to do it all myself. I think the first thing we’ll need is a good flier to put up around town. Any volunteers? Please share your ideas here in the comments or send me an email at

I think Carson City is well on its way to becoming a fantastic cycling city, and a successful event like this could go a long way for us! Let’s all work together to make this BIG.

To follow the progress of The Clif Bar 2MC tour, you can visit the Clif Bar Blog.  Also visit the Clif Bar 2 Mile Challenge site to map your ride, take the challenge, and more.

I’ll give you more details as I get them!

15 thoughts on “Clif Bar 2 Mile Challenge Tour Comes to Carson City

  1. I’ve received offers of help distributing fliers, but we still need help designing one! Anyone good at this sort of thing?

    Nevada Appeal wants to do a story on this event for this Sunday! Hopefully it’ll work out.

  2. When it comes to fliers, simple is best. Use the 2 Mile Challenge logo and add clear info on date, time, event, and where. Simple and easy. Look at some of the old band fliers. Eye catching art with the necessary info.

  3. I kinda know what I want. I just don’t have the tools (editors, scanner) or skills…I can barely write my own name. I think a picture of the bus is important (the above picture cut away from the background), and the Clif Bar 2 Mile Challenge logo of course. These are the eye catchers. Like Brent says, the prominent info needs to be the details of the event, what, where, when. Probably important to mention the movie. Footnotes on bottom could be links to the Clif Bar 2 mile challenge site and for more info. I need to nail down the when and where though. I know the movie starts at 7:00, but I need to figure out what time the bus will be there, and where it’ll be parked. I’m assuming we’ll hang out before the movie starts. Thanks guy for getting this discussion going!

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